Email Marketing
Email MARKETING

WHEELER ADVERTISING OFFERS YOU AN EMAIL MARKETING SOLUTION.

Email Marketing offers a low cost, high exposure program for your dealership.
  • You maintain regular customer contact.
  • You provide value to the customer or prospect experience.
  • Email costs less than Direct Mail.
  • Email response rates are 15% vs. 1% for Direct Mail.
  • Email takes a proactive approach to marketing.
  • Email is instantaneous. Meaning, your time-sensitive material will be delivered in minutes and not in days or weeks as with Direct Mail.
Fostering Long-lasting Relationships Creating Loyalty, Value and Customer Recognition
  • “Automated Options Feature” makes sending Birthdays, Anniversaries and Purchase Email completely Automated.
  • Send Emails that Promote Offers, Discounts and Coupons
Educate and Inform Your Customers and Prospects
  • Email can announce sales and special events at your Dealership
  • Emails also announce arrivals of new cars and give important information
Tracking Results for Improved Email Marketing Campaigns
  • Email Marketing allows for easy tracking of emails sent, emails opened and click-throughs which produces better email campaigns with Real Time Reporting.
Building an Email Database
-- A critical step of Email Marketing that is often overlooked or ignored --
One of the first things you need for a successful Email Marketing Program is a mechanism and strategy to collect, store and sort names and email addresses. The more the automated the collection process is, the better results. In addition, you must make it easy and worthwhile for the customer and prospect to sign-up.

We help build your Email Database by incorporating:
  • An Instant Guest Book for your Website
  • A Customized Customer Portal that automates the process of collecting email
  • An e-club that gives your dealership an avenue to make it worthwhile for customers and prospects to sign-up and give you their email address
Simple, Easy, Cost Effect. Full Service! Great Value!

DID YOU KNOW?

Email response rates are 15% vs. 1% for Direct Mail.

“White-list” status ensures complete delivery to all the top ISP’s like Yahoo, AOL, and MSN!

According to DoubleClick, Permission-based emails [75%] were the preferred method to communicate with customers, compared to direct mail [25%] and telemarketing [0%].